The short version. These terms govern your use of baselyne.io and the Baselyne store builder. Plans are billed monthly in Pakistani Rupees (PKR) and renew automatically until you cancel. You own your store content and are responsible for what you sell and for following the law. We work hard to keep stores online and target 99.98% uptime, but that is a target, not a guarantee. These terms are governed by the laws of Pakistan, and the courts of Karachi have jurisdiction.
1. Introduction and Acceptance
These Terms and Conditions (“Terms”) form a legally binding agreement between you and Cybeinc, which operates the Baselyne brand, website and platform (“Baselyne”, “we”, “us” or “our”). They apply when you visit baselyne.io, start a free trial, create an account, buy a plan or service, or otherwise use our Services.
By ticking a box to accept these Terms, completing a checkout, creating an account or using the Services, you confirm that you have read and agree to these Terms, our Privacy Policy, our Acceptable Use Policy, our Refund & Cancellation Policy and our Cookie Policy, which form part of these Terms. If you do not agree, please do not use the Services.
If you accept these Terms on behalf of a company or other organisation, you confirm that you have authority to bind it, and “you” means that organisation.
2. Definitions
- Account means the account you create to access the Baselyne dashboard and manage your store.
- Merchant means a customer who uses Baselyne to operate an online store.
- End customer means a person who visits or buys from a merchant’s store.
- Plan means a recurring subscription: the Starter E-Store Plan, Business E-Store Plan or Enterprise E-Store Plan, or any other plan we offer.
- One-time Services means services paid for once, such as Custom Theme Design, Mobile App for iOS & Android and Baselyne POS Setup.
- Services means the website, the Baselyne platform, themes, dashboards, POS system, mobile apps, hosting, support, Plans and One-time Services.
- Store Content means everything you or your end customers upload to or create in your store, including product listings, images, text, prices, customer data and orders.
- Billing Period means the monthly period for which a Plan fee is charged.
- Third-Party Services means products and services provided by others, such as payment gateways, shipping companies, domain registrars, app stores, Google Analytics and Meta (Facebook) Pixel.
3. Eligibility and Accounts
3.1 Eligibility
You must be at least 18 years old and legally able to enter into contracts to use the Services. The Services are intended for business use. You must not use the Services if you are prohibited from doing so under applicable law.
3.2 Account information
You must give accurate, current and complete information when you register and keep it up to date, including a valid email address and phone number. We may contact you using these details about your account, billing and security.
3.3 Account security
You are responsible for keeping your log-in details confidential and for all activity under your Account, including activity by staff members you give access to. Tell us immediately at [email protected] if you suspect unauthorised access. We are not liable for losses caused by your failure to keep your credentials secure.
3.4 One store per account
Unless your Plan says otherwise, each Plan covers one store. You may not resell, sublicense or share your Account with third parties without our written consent.
4. Free Trial
We offer a 14-day free trial on Plans so that you can build and test a store before paying. During the trial:
- you can use the features of the Plan you selected, subject to any limits we show at sign-up;
- we may limit some features, such as live payments or custom domains, until you subscribe;
- you will not be charged for the trial period itself.
If you provided payment details when starting the trial, your selected Plan will begin and the first monthly fee will be charged when the trial ends, unless you cancel before then. If you did not provide payment details, your store will be paused at the end of the trial until you choose a Plan. Trials are limited to one per business; we may refuse or end a trial if we believe it is being misused. Our Refund & Cancellation Policy explains trial cancellation in more detail.
5. Plans, Pricing and Billing
5.1 Prices in PKR
Plan and service prices are shown on our Pricing page and in our shop, and are charged in Pakistani Rupees (PKR). If you pay with a card issued outside Pakistan or in another currency, your bank or card issuer may apply currency conversion and foreign transaction fees, which are your responsibility.
5.2 Automatic renewal
Plans are billed in advance for each monthly Billing Period and renew automatically at the end of each Billing Period at the then-current price, until you cancel. By subscribing, you authorise us and our payment gateway to charge the payment method on file for each renewal. You can cancel at any time from your dashboard or by emailing [email protected]; cancellation takes effect at the end of the current Billing Period.
5.3 Upgrades and downgrades
If you upgrade to a higher Plan, the change takes effect immediately and we may charge the price difference for the remainder of the current Billing Period. If you downgrade, the change takes effect at the start of the next Billing Period. Downgrading may reduce features or limits, and you are responsible for any content or functionality affected.
5.4 Failed payments
If a renewal payment fails, we will notify you and may retry the charge. If payment is not received within 7 days of the due date, we may suspend your store until payment is made. If payment remains outstanding for 30 days, we may terminate your Account in accordance with Section 18.
5.5 Price changes
We may change Plan prices. We will give you at least 30 days’ notice by email or in your dashboard before a price change applies to your subscription. If you do not agree, you can cancel before the new price takes effect.
5.6 Taxes
Unless stated otherwise at checkout, prices do not include applicable taxes. You are responsible for any sales tax on services (such as provincial sales tax on services in Pakistan), withholding tax, VAT, GST or other taxes and duties that apply to your purchase, and these will be added to your invoice where we are required to collect them. If you are required by law to withhold tax from a payment to us, you must provide us with the official withholding certificate.
5.7 Invoices and refunds
Invoices are available in your account or by email. Refunds are governed by our Refund & Cancellation Policy.
6. One-Time Services
One-time Services such as Custom Theme Design, Mobile App for iOS & Android and Baselyne POS Setup are provided according to the description on the product page and any written scope, proposal or timeline we agree with you (“Scope”). Unless the Scope says otherwise:
- work begins after payment is received and you have provided the information, content and access we need;
- timelines are estimates and depend on you providing feedback, content and approvals promptly;
- the price includes the number of revision rounds stated in the Scope, and additional changes or new features may be quoted separately;
- mobile apps are published subject to the review and policies of Apple and Google, which are outside our control, and you are responsible for any developer account fees;
- POS setup covers configuration of the Baselyne POS software; hardware, internet connectivity and on-site requirements are your responsibility unless the Scope says otherwise.
7. Your Store and Merchant Responsibilities
You are solely responsible for your store, your business and your relationships with your end customers. In particular, you must:
- ensure that your products, listings, prices and descriptions are accurate, lawful and not misleading;
- hold any licences, registrations or approvals required to sell your products;
- comply with all laws that apply to your business, including consumer protection, e-commerce, advertising, tax, import/export, data protection and electronic communications laws in Pakistan and in any country where you sell;
- publish your own terms of sale, refund and returns policy, shipping policy and privacy policy for your end customers;
- fulfil orders, handle returns, refunds, warranties, complaints and chargebacks for products sold through your store;
- obtain any consent required for cookies, tracking (including Facebook Pixel and Google Analytics) and marketing to your end customers;
- keep your end customers’ personal data secure and use it only lawfully;
- comply with our Acceptable Use Policy.
Baselyne is not a party to transactions between you and your end customers and is not the seller of record for your products.
8. Prohibited Products and Activities
You must not use the Services to sell, promote or distribute products or content that are illegal or prohibited under our Acceptable Use Policy. This includes, among other things, illegal drugs and controlled substances, weapons and explosives sold without the required licences, counterfeit or stolen goods, content that infringes intellectual property, sexual content involving minors, unlicensed gambling, pyramid or fraudulent schemes, and products whose sale is banned in Pakistan or in the destination country. We may remove listings, suspend stores or terminate Accounts that breach this section.
9. Payments Processed for Your Store
Your store may accept payments through integrated payment options, such as Visa and Mastercard card payments through third-party gateways, Baselyne’s built-in payment processing (Opay) where available, and Cash on Delivery. Payment processing is provided by third-party banks and payment providers, and your use of them is subject to their terms, approval and fees. We do not store full card numbers. We are not responsible for a payment provider’s decisions to approve, hold, reverse or refuse payments, or for chargebacks, fraud losses or settlement delays, although we will help you where we can.
10. Domains, Email Forwarding and Hosting
Plans include hosting with SSL. If you buy or connect a domain through Baselyne, domain registration is also subject to the registrar’s terms and to domain registry rules. You are responsible for renewing your domain. Email forwarding, where included, is for forwarding emails sent to your domain and must not be used for spam or bulk mailing. Features described as “unlimited” (such as bandwidth, products or email forwarding) are provided for normal use of an online store and are subject to our fair-use rules in the Acceptable Use Policy.
11. Service Availability and Support
11.1 Uptime target
We aim to keep the platform available 24 hours a day and target an uptime of 99.98%, measured monthly and excluding scheduled maintenance, emergency maintenance and events outside our reasonable control. This is a service target, not a guarantee. Unless we have agreed a separate written service level agreement with you, failure to meet the target does not entitle you to compensation, although we may offer service credits at our discretion.
11.2 Maintenance
We may carry out maintenance, updates and improvements. Where possible, we will schedule planned maintenance at low-traffic times and give advance notice of significant downtime.
11.3 Support
Support is available by phone, email and other channels listed on our Support page. We will make reasonable efforts to respond promptly, but response times may vary depending on your Plan and the nature of the request.
11.4 Changes to the Services
We continuously develop the platform and may add, change or remove features. If we remove a feature that is material to your Plan, we will give you reasonable notice.
12. Your Content and Data
12.1 Ownership
You keep ownership of your Store Content. You grant us a non-exclusive, worldwide, royalty-free licence to host, store, copy, display, transmit and process your Store Content only as needed to provide, secure and improve the Services, and to display your store name and logo as a client reference if you agree to this.
12.2 Your responsibility
You confirm that you have all the rights needed to use and upload your Store Content and that it does not infringe anyone’s rights or break the law.
12.3 Personal data
For end-customer data in your store, you are the controller and we act as your processor, as described in our Privacy Policy. You instruct us to process that data to provide the Services.
12.4 Backups and export
We take regular backups for disaster recovery, but you are responsible for keeping your own copies of important content. You can export your data during your subscription and for 30 days after it ends.
13. Intellectual Property
13.1 Our intellectual property
The Services, including the Baselyne platform, software, dashboards, themes in our theme catalogue, designs, logos, trademarks and website content, are owned by Cybeinc or its licensors and are protected by intellectual property laws. We grant you a limited, non-exclusive, non-transferable, revocable licence to use the Services and our themes for your store during your subscription, in line with these Terms.
13.2 Restrictions
You must not copy, modify, distribute, sell or reverse-engineer any part of the Services, remove proprietary notices, or use our themes outside the Baselyne platform, except where the law expressly permits it.
13.3 Custom work
Unless the Scope says otherwise, once you have paid in full for a Custom Theme Design or Mobile App, you own the design elements and content created specifically for you. Our underlying platform code, frameworks, reusable components and tools remain ours, and we grant you a licence to use them as part of the deliverable for as long as you use the Services or as stated in the Scope.
13.4 Feedback
If you send us suggestions or feedback, we may use them freely without any obligation to you.
13.5 Copyright complaints
We respond to notices of alleged infringement as described in our DMCA Policy.
14. Third-Party Services
The Services integrate with Third-Party Services such as payment gateways, shipping providers, domain registrars, app stores, Google Analytics and Meta. Your use of a Third-Party Service is governed by its own terms and privacy policy. We do not control and are not responsible for Third-Party Services, their availability, changes to them or their fees. If a Third-Party Service stops being available or changes its terms, we may need to change or remove the related integration.
15. Confidentiality
Each party will keep confidential any non-public information received from the other that is marked confidential or would reasonably be understood to be confidential, and will use it only to perform these Terms. This does not apply to information that is public, already known to the recipient, independently developed or required to be disclosed by law.
16. Disclaimers
Except as expressly stated in these Terms, the Services are provided “as is” and “as available”. To the fullest extent permitted by law, we disclaim all implied warranties, including warranties of merchantability, fitness for a particular purpose and non-infringement. We do not guarantee that the Services will be uninterrupted or error-free, that your store will achieve any level of sales, traffic or ranking, or that your store can be built in any particular time. Statements such as “build your e-store in 60 minutes” describe a typical setup for a simple store and are not a promise. See also our Disclaimer.
17. Limitation of Liability and Indemnity
17.1 Exclusion of indirect losses
To the fullest extent permitted by law, neither party is liable to the other for any indirect, incidental, special, consequential or punitive damages, or for loss of profits, revenue, sales, business, goodwill or data, however caused, even if advised of the possibility.
17.2 Cap on liability
To the fullest extent permitted by law, our total liability arising out of or relating to these Terms or the Services in any 12-month period is limited to the total amount you paid us for the Services in the 12 months before the event giving rise to the claim.
17.3 Exceptions
Nothing in these Terms limits liability for fraud, for death or personal injury caused by negligence, or for any liability that cannot be limited or excluded by law.
17.4 Your indemnity
You agree to indemnify and hold harmless Cybeinc, Baselyne and their directors, employees and contractors from any claims, losses, damages, penalties, costs and expenses (including reasonable legal fees) arising out of: your Store Content; products you sell; your dealings with end customers; your breach of these Terms or our policies; your violation of any law; or your infringement of any third party’s rights. We will notify you of any such claim and allow you to participate in its defence at your cost.
18. Suspension and Termination
18.1 By you
You may cancel your Plan at any time. Cancellation takes effect at the end of the current Billing Period, and you will keep access until then.
18.2 By us
We may suspend or terminate your Account or store, with or without notice depending on the seriousness of the issue, if:
- you breach these Terms or our Acceptable Use Policy;
- payment is overdue as described in Section 5.4;
- we are required to do so by law or by a competent authority;
- your use creates a security risk or could harm the platform, other merchants or third parties;
- we reasonably suspect fraud or illegal activity.
We may also stop offering the Services, or a particular Plan, by giving you at least 30 days’ notice; in that case we will refund any prepaid fees for the period after termination.
18.3 Effect of termination
When your subscription ends, your store will go offline and your right to use the Services stops. You may export your data within 30 days, after which we will delete it in line with our Privacy Policy. Sections that by their nature should survive termination, including those on fees owed, intellectual property, disclaimers, limitation of liability, indemnity and governing law, will survive.
19. Force Majeure
Neither party is liable for delay or failure to perform caused by events beyond its reasonable control, such as natural disasters, floods, pandemics, war, civil unrest, government action, internet or power outages, failures of third-party providers or cyber-attacks, provided it takes reasonable steps to limit the effect. Payment obligations are not excused by force majeure.
20. Governing Law and Disputes
These Terms and any dispute arising from them are governed by the laws of the Islamic Republic of Pakistan. Before starting any formal proceedings, both parties agree to try to resolve the dispute in good faith by negotiation for at least 30 days after one party notifies the other in writing. If the dispute is not resolved, the courts of Karachi, Pakistan, have exclusive jurisdiction, except that either party may seek urgent interim relief in any competent court. If you are a consumer, this does not take away any mandatory protection you have under the laws of the country where you live.
21. Changes to These Terms
We may update these Terms from time to time. We will change the “Last updated” date and, for material changes, give at least 15 days’ notice by email or in your dashboard before they take effect. If you continue to use the Services after the changes take effect, you accept the updated Terms. If you do not agree, you may cancel your Plan before the changes take effect.
22. General
- Entire agreement: these Terms, the policies referred to in them and any Scope or order form are the entire agreement between us about the Services. If there is a conflict, a signed Scope or order form prevails for that service.
- Assignment: you may not transfer your rights under these Terms without our written consent. We may assign them to an affiliate or in connection with a merger, acquisition or sale of assets.
- Severability: if any provision is found invalid or unenforceable, the rest of the Terms remain in force.
- No waiver: failing to enforce a right does not waive it.
- Notices: we may send notices to the email address on your Account or through your dashboard. You may send notices to [email protected] or to our address below.
- Independent parties: nothing in these Terms creates a partnership, agency or employment relationship.
- Language: these Terms are written in English. Any translation is for convenience, and the English version prevails.
23. Contact Us
If you have questions about these Terms, please contact:
Baselyne (a brand of Cybeinc)
Suit No 301, Plot 17/C, Main Khayaban-e-Shahbaz, Phase 6, DHA, Karachi, Pakistan
Email: [email protected]
Phone and WhatsApp: +92-321-8291815
You can also reach us through our Contact Us page or read answers to common questions in our FAQ.
Questions about this policy? Contact us · hello@baselyne.io